ANNUAL REPORT 2007

 
 
NOTE 13
QUARTERLY FINANCIAL DATA (unaudited)
 
                                 
   
    Net sales     Gross profit  
   
(millions, except per share data)   2007     2006     2007     2006  
   
 
First
  $ 2,963     $ 2,727     $ 1,264     $ 1,197  
Second
    3,015       2,773       1,377       1,235  
Third
    3,004       2,823       1,342       1,274  
Fourth
    2,794       2,584       1,196       1,119  
 
 
    $ 11,776     $ 10,907     $ 5,179     $ 4,825  
 
 
 
                                                 
   
    Net earnings     Net earnings per share  
   
    2007     2006     2007     2006  
   
                Basic     Diluted              
                      Basic     Diluted  
                               
 
First
  $ 321     $ 274     $ .81     $ .80     $ .69     $ .68  
Second
    301       267       .76       .75       .68       .67  
Third
    305       281       .77       .76       .71       .70  
Fourth
    176       182       .45       .44       .46       .45  
 
 
    $ 1,103     $ 1,004                                  
 
 
 
 
The principal market for trading Kellogg shares is the New York Stock Exchange (NYSE). The shares are also traded on the Boston, Chicago, Cincinnati, Pacific, and Philadelphia Stock Exchanges. At year-end 2007, the closing price (on the NYSE) was $52.92 and there were 41,335 shareholders of record.
 
 
Dividends paid per share and the quarterly price ranges on the NYSE during the last two years were:
 
                         
   
    Dividend
    Stock price  
2007 — Quarter   per share     High     Low  
   
 
First
  $ .2910     $ 52.02     $ 48.68  
Second
    .2910       54.42       51.05  
Third
    .3100       56.89       51.02  
Fourth
    .3100       56.31       51.49  
 
 
    $ 1.2020                  
 
 
2006 — Quarter
                       
 
 
First
  $ .2775     $ 45.78     $ 42.41  
Second
    .2775       48.50       43.06  
Third
    .2910       50.87       47.31  
Fourth
    .2910       50.95       47.71  
 
 
    $ 1.1370                  
 
 
 


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